By Rob McInnes
What would you say to a group of workforce diversity
practitioners who decided that they would exclude people
with disabilities from their efforts? That was the question
on the mind of someone that I spoke with recently. In their
home state, my friend explained, the statewide organization
of diversity practitioners, people responsible for ensuring
equitable employment practices in their companies, had
formally decided that issues for people with disabilities
would not be included in any of their efforts.
Honestly, I was a bit dumbfounded to hear this. Now, I
have had numerous encounters with individual diversity
practitioners who excluded (or, at least, underplayed)
disability issues in their work. I have also encountered
several diversity-focused organizations that gave disability
issues restricted air time in their meetings. But I have
never encountered an entire diversity-focused organization
that would openly declare a deliberate decision to exclude
disability concerns from its agenda/mission.
That organization's stance is a stark testament to the
worst in a somewhat unsettled relationship that is being
forged between diversity and disability. While, at first
glance, we might expect diversity to readily embrace
disability as one would embrace a kindred spirit, it seems
that they have suffered a rocky courtship over the years.
Why would a diversity-focused organization choose to exclude
disability concerns? I believe that the answer will be found
within those who exercise leadership within that
organization. It is individual people that are behind the
policies and practices of any organization. How could those
people possibly make such a decision?
Drawn from my observations, here are some of the reasons
that a diversity professional might not fully embrace
disability issues as an important focus of their efforts:
• Personal discomfort – Sadly, like too many other
people, a lot of professionals in the arena of workforce
diversity harbor their own personal discomfort with people
with disabilities. Rather than confront this by initiating
contact with people with disabilities, they seek to avoid
the issue altogether.
• Lack of knowledge – Frankly, many diversity
professionals don’t have much awareness of or expertise in
disability issues. As diversity “experts”, they don’t want
to highlight their weaknesses – so they simply exclude
disability issues from their repertoire – or give them only
cursory mention. This seems particularly true of independent
diversity consultants, trainers and authors.
• Self-interest – Many diversity-related positions are
held by people that belong to one or more of the groups
targeted by diversity efforts… women, racial & ethnic
minorities, etc. Admirably and understandably, many of these
individuals are extremely passionate and committed to
achieving equity for their own “group”. Unfortunately, this
can sometimes limit the attention that they give to the
issues of other groups.
• Legal focus – Some people in diversity-related
positions are actually concerned only with protecting their
companies – by meeting its legal obligations. As such, the
attention that they give to a particular group will be
pretty much in proportion to the respective legal
obligations that they are under. If there isn’t a strong
legal obligation to do so, they won’t be likely to be
proactive about employment issues for people with
disabilities.
• Nature of the business – I think it is safe to
generalize this issue and say that people who work for
companies that sell direct to the public are likely to be
more disability-friendly than those that sell their products
or services to other companies. Similarly, they are likely
to be more inclusive in their diversity policies and
practices. Retail companies are much more likely to be
concerned about the equitable makeup of their workforces
(and the resulting public image) than a company that
manufactures drywall for the construction trade.
While all or some of those factors could explain why a
person might not be personally drawn to disability issues, I
still find it so strange that anyone engaged in
diversity-related work could readily dismiss disability as a
diversity concern. Arguably people with disabilities are as
impoverished, as subject to discrimination and as excluded
from equitable workforce participation as members of any
other group – if not more so. This is not a small group
either. Representing about 20% of the population,
approximately 1 in every 5 people in North America have some
kind of significant physical, mental or emotional
limitation. Folks who work on behalf of any particular group
should be aware that people with disabilities likely make up
20% of their constituency. Folks who represent people of
Hispanic, African American or Native American heritage
should be interested to know that the incidence of
disability is even higher for their specific constituencies.
Diversity professionals, like everyone else, have to
understand that disability is not some side issue to be
easily brushed aside. Disability, in some form, is the
shared life experience of almost 20% of the people in our
lives and communities. Having a disability is not an
unnatural or particularly unusual life experience for anyone
to have. Disabilities in their varying forms are, in fact,
extremely common and only serve to add more variety to what
we know as the human experience. I almost cheered at a
presentation by my friend Gary Karp when, having recited a
list of commonly-encountered disabilities, he paused and
reflectively commented; “Isn’t it wonderful… the fascinating
array of characteristics of the human family?”
It is truly unfortunate, perhaps even shameful, that so
many diversity professionals do not adequately include
disability issues in their work. Their indifference to
disability issues perpetuates further lack of
attention/awareness within their circles of influence.
Authors and trainers on diversity-related topics who neglect
to include solid information on disability issues leave
their audiences poorly-informed and ill-equipped on these
issues – as well as giving the impression that disability
issues are not an important part of diversity. Similarly,
Diversity Managers or EEO Coordinators who neglect to fully
address disability concerns in their workforces are culpable
of not empowering their companies to productively employ the
talents of people with disabilities.
Fortunately, there are many diversity professionals
(probably the majority of them) who, if they don’t have it
already, are ready and willing to develop proficiency in
disability issues if they are given the opportunity to do
so.
I am fortunate to be associated with an informal
association of diversity practitioners that holds a
conference every year. Members of this group include
corporate diversity managers, diversity consultants,
diversity trainers and related professionals. Several years
ago, they felt that their group was missing representation
from people with disabilities. Over the past five or six
years, they have been extremely proactive and successful in
recruiting people with disabilities. For many years, they
have been holding their annual event in an ideal facility –
beautiful meeting spaces, great meals and guest
accommodations, all at extremely reasonable rates… ideal in
every aspect but one – it has very poor accessibility for
people who use wheelchairs or have other mobility-related
restrictions. Over the years, I think only one person with a
serious mobility-related disability attended their
conference – and that person managed to make do with the
facility. Even though they have never had a need to be
fully-accessible, to be consistent with their commitment to
inclusion, this group felt that they had to find an
alternate location. Very recently they selected a new site
for their next conference – a site that doesn’t have all the
benefits of the original one; but is accessible to all. This
group of folks understands diversity.
Workforce diversity isn’t about exclusion, it is about
inclusion. It isn’t about what group someone is most
comfortable with. In fact, true diversity, isn’t about
groups at all – it is about individuals. It is about
creating a world where every individual, no matter their
difference or uniqueness, has the opportunity to be welcomed
for their talents and unrestricted by discrimination as they
build futures for themselves and their loved ones.
© Rob McInnes, Diversity World, November 2004
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